Audi driving experience

Peak performance reaches the heights of Madonna di Campiglio, with exclusive events experienced at the wheel of Audi’s cutting-edge technology.
The deep bond between this Dolomites destination and the Four Rings fuels a shared passion for the mountains and advanced performance. With the Audi driving experience, you can put the power and control of the RS range to the test on the road, take on ice driving challenges, and explore the agility of the Q range through dedicated parkour activities, delivering a truly unique driving experience and reaching the pinnacle of performance.
Join us at the Audi HUB in Piazza Brenta Alta from 5 to 12 April 2026, and at Audi Iced Lake from 19 December 2025 to 1 March 2026, subject to weather conditions.